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Home | Bandwidth Optimization | Bandwidth Expansion | Future Solutions

 

Bandwidth Management
Emerging Solutions

MPEG-4 part 10/H.264

The introduction of advanced video compression (AVC) encoding, such as MPEG-4/H.264, has the potential to revolutionize the video industry. With up to 50 percent bit rate savings compared to MPEG-2, AVC technology is a compelling choice for service providers looking to roll out advanced interactive and high-definition television (HDTV) programming and reduce the cost of delivering standard- definition programming.

Advanced video compression (AVC) encoding is one way to get better video quality using less bits when you perform digital encoding. A 3.75 Mbps SD stream created using MPEG-2 can be reduced to 1.5 Mbps with equivalent video quality using MPEG-4 compression techniques. The drawback is set-tops have to be able to decode MPEG-4, so, in the cable space, this solution is less compelling because all of the existing set-tops are MPEG-2 only. It does provide an opportunity to offer expanded tiers of service, thereby offering MPEG-4 on a demand-based model. This new technology is especially appealing to the telcos or utilities looking to get into the video business because they get the compression benefits and can deploy MPEG-4/Windows Media 9 from the beginning. The long-term solution will probably be dual MPEG-2/MPEG-4 compatible set-tops.

The Scientific Atlanta Advantage: The Scientific Atlanta MPEG-4 (Model D9054/High-Definition) and (Model D9034/Standard-Definition) encoders meet the needs of broadcasters and cable operators who are looking for ways to deliver high-performance, high-quality, bandwidth-efficient video to a marketplace where the need is expanding at an accelerated pace.


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